Advertisers Have Only 6.5 Seconds to Grab Attention

It should come as no surprise that advertisers spend millions of dollars each year studying the science of attention, both through empirical research ...

The Blessing of Occasional Solitude

The Amundsen-Scott South Pole Station sits upon two miles of glacial ice at the bottom of the world. It is one of the remotest places on the planet, more ...

There are 80,000 Options for a Starbucks Beverage

At your local Starbucks you have lots of options. You could start by ordering a Tall, Non-Fat Latte With Caramel Drizzle. Or a Grande, Iced, Sugar-Free, ...

The Power of Positive Habits Can Change Our Destiny

In his book, Worry Less, Live More, Robert Morgan shares the beneficial effects that habits can have in our lives:

The word practice implies we must go ...

Lamppost Airbags Protect 'Smartphone Zombies'

The city of Salzburg in Austria implemented some creative measures to protect public safety from oblivious pedestrians staring at their smartphones. The ...

Waffle House 'Selfie-Service' Shows Audacious Initiative

Hungry patron Alex Bowen waited for 10 minutes to order during a visit to a Waffle House at 2am; then he took matters into his own hands.

Upon finding ...

Jerry Seinfeld's Intense Dedication to His Craft

Some people make their craft look easy, but there are often years of discipline and practice behind their craft. Consider the comedian Jerry Seinfeld. ...

Hot Air Balloonists Find Success Out of Past Failures

In her article "Soaring Journeys," Jill Carattini relates that on March 1, 1999, Bertrand Piccard and Brian Jones stepped into the gondola of ...

What Andy Crouch Gained During a Media Time Out

Trevin Wax, in This Is Our Time, relates how Andy Crouch, former senior editor at Christianity Today, recently spent several weeks away from all screens. ...

How Actor Anthony Hopkins Memorizes Scripts

In an interview, actor Anthony Hopkins said that when he gets a movie script, he reads through it between one hundred and two hundred times before production. ...