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Advertisers Compete for our Attention

Advertising is big business today. There are over 350,995 billboard signs throughout the US (more than any other country.) Google holds about 28% of the online market share, and Facebook controls 24.5%. Enormous amounts of money are spent annually on advertising, YouTube made over $28.8 billion in revenue in 2021.

In the 1970s, the average American saw anywhere between 500 and 1600 ads per day; by 2017, the number increased to 4000-10000 ads daily. Even though we see thousands of ads daily, we notice less than 100 and only remember a handful of ads. There are a lot of messages that are reaching our attention.

Possible Preaching Angle:

While we don’t “advertise” the gospel, Jesus commissioned us to preach the gospel, the most needed message today! We have been commanded to spread the message (Matt. 28:19-20).

Source:

Jordan Prodanoff, “How Many Ads Do We See a Day?” Web Tribunal, (10-6-22); Editor, “How Many Ads Do You See Each Day?” GradSchools.com (Accessed 2-22-23)

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