A chorus of discontent is emerging from the users of several popular dating apps like Hinge, Match, and Bumble. The consensus is that the experience has been gradually declining. Dating apps are not as fun, as easy, or as enjoyable as they used to be.

Which is not to say that they’re not still popular. According to a recent Pew Research Center survey, 10% of people in committed romantic partnerships say they met their partner on a dating app or website.

“Our goal is to make meaningful connections for every single person on our platforms," according to a spokesperson for Match.com. "Our business model is driven by providing users with great experiences, so they champion our brands and their power to form life-changing relationships.”

That statement notwithstanding, it’s hard for an app to develop a dedicated customer base when the most satisfied customers, finding a loving relationship, leave the app behind. Each successful outcome results in the loss of two paying customers.

On the contrary, most apps gain financial success by generating repeat users and maximize their time spent on the platform. This dynamic creates a situation described as “adverse selection,” where the people who spend the most time on dating apps are beset with suspicion from prior bad experiences on the app, making it harder to find meaningful connections. Anyone who remains must either lower their standards or risk engaging with people who are less-than-truthful in their behavior. What results is a less enjoyable experience all around.

Economist George Akerlof says there are solutions to the problem, which often revolve around providing more truthful information to counter dishonest actors. But that would require users on dating apps to share potentially embarrassing details of how or why their previous attempts at relational connection failed.

Alas, when it comes to honest self-reflection and authentic disclosure, there appears to be no app for that.

Possible Preaching Angle:

Long lasting relationships are built on the time-tested biblical principles of honesty, trust, and openness. Any other basis for a relationship will lead to suspicion and heartache.