Huy Fong Foods’ founder and owner, David Tran, created the sauce we know as sriracha in his L.A. kitchen as a refugee from Vietnam. Starting with nothing but a recipe and condensed milk cans full of 100 ounces gold that he smuggled out of Vietnam, Tran built Huy Fong Foods over the next four decades into a behemoth that was the No. 3 hot sauce brand in America, behind only Tabasco and Frank’s Red Hot.

Sriracha hot sauce has been copied, counterfeited, and even taken into outer space. Tran didn’t spend a dime on marketing, but his product found fans across the country and was celebrated by chefs and celebrities like Miley Cyrus. The bottle could even be found on the International Space Station.

Then a catastrophic disagreement between Tran and Craig Underwood, the California pepper farmer who had grown the red jalapeños for Huy Fong’s sauce for 28 years, created a crisis for the business. The breakup of Huy Fong Foods and Underwood Ranches, stemming from a disagreement over payment that erupted in November 2016, led to shortages of Huy Fong’s “rooster sauce.” This left millions of fans often unable to get their hands on their favorite condiment. The rift decimated both men’s companies—leaving the farmer with thousands of acres of pepper fields but no customer; and the sauce-maker with a 650,000-square-foot factory but not enough chili peppers to keep it running consistently.

Since then, dozens of other srirachas have flooded the market amid the original’s scarcity, including versions from the likes of Texas Pete and Roland’s and generics from various supermarket chains. And the No. 1 hot sauce brand in America seized the opportunity created by the shortage of Huy Fong’s sauce to dominate the category that Tran created: Tabasco had the bestselling sriracha in the country for the second half of 2023, pulling ahead even of the original rooster sauce.

The sad saga of the two men who created one of America's favorite condiments feels like a kind of fable, or cautionary tale, showing how fragile one product’s dominance of a category can be, no matter how beloved it is.

Possible Preaching Angles:

Just as discord can splinter a business and erode its effectiveness, so disagreements within a church can be equally devastating. Unresolved conflicts have the potential to shatter unity, undoing the hard work, and cause harm to its reputation.